The Problem:

The Pakistani music industry is growing rapidly, with each winter season bringing a bigger stage and larger audience for live shows. Yet it is extremely hard for budding musicians to find events to play at and vice versa. 

The problem, in a nutshell, is that there are little to no platforms that connect musicians/performers with event organizers.

The Solution: 

Mirasi is a web app that aims to bridge this gap by connecting event organizers and performers in order to catalyze the industry's growth all while being a gatekeeper to monetary problems and exploitation. 

The logo mark is meant to convey the mission of Mirasi: empowering undervalued musicians who have been neglected and find themselves stuck in the underground scene. The M is shaped to represent a crown, as to say "it's time to crown some new kings and queens in the music industry!" The roughness of the brush stroke style conveys the independence and care-free energy of a young/upcoming demographic of performers.